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Found: 17  Titles

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Direct, digital & data-driven marketing / Lisa Spiller.
Author
Spiller, Lisa.
Published
London : SAGE, 2020.
Call Number
658.872 S756D 2020
Location
Songkhla
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Marketing channel strategy : an omni-channel approach / Robert W. Palmatier... [et al.].
Published
New York, NY : Routledge, 2020.
Call Number
658.8 M345 2020
Location
Songkhla
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Principles of marketing for a digital age / Tracy L. Tuten.
Author
Tuten, Tracy L.
Published
London : SAGE, 2020.
Call Number
658.8 T966P 2020
Location
Songkhla
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Social media marketing / Tracy L. Tuten.
Author
Tuten, Tracy L.
Published
London : SAGE, 2020.
Call Number
658.872 T966S 2020
Location
Songkhla
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Basic marketing research : customer insights and managerial action / Tom J. Brown, Tracy A. Suter, Gilbert A. Churchill, Jr.
Author
Brown, Tom J.
Published
Singapore : Cengage, c2020.
Call Number
658.83 B881B 2020
Location
Songkhla
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Marketing management : a cultural perspective / edited by Luca M. Visconti, Lisa Penaloza and Nil Toulouse.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.8 M345 2020
Location
Songkhla
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Digital economy for customer benefit and business fairness : Proceedings of the international conference on sustainable collaboration in business, information and innovation (SCBTII 2019), Bandung, In...
Author
International Conference on Sustainable Collaboration in Business, Information and Innovation
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.872 I61D 2020
Location
Songkhla
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Engaging brands : a customer-centric approach for superior experiences / Michela Addis.
Author
Addis, Michela.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.812 A324E 2020
Location
Songkhla
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Brand positioning : connecting marketing strategy and communications / Erik Kostelijk and Karel Jan Alsem.
Author
Kostelijk, Erik.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.827 K86B 2020
Location
Songkhla
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Hospitality sales and marketing : an evolutionary journey with Howard Feiertag / by Howard Feiertag.
Author
Feiertag, Howard.
Published
Canada : Apple Academic Press, 2020.
Call Number
647.940688 F297H 2020
Location
Songkhla
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The principles of Islamic marketing / Baker Ahmad Alserhan.
Author
Alserhan, Baker Ahmad.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.8 A461P 2020
Location
Songkhla
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Tourism, hospitality and digital transformation : strategic management aspects / edited by Kayhan Tajeddini, Vanessa Ratten and Thorsten Merkle.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
910.684 T727 2020
Location
Songkhla
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Country of origin effect : looking back and moving forward / edited by Isaac Cheah, Ian Phau and Gaetano Aiello.
Published
Abingdon, Oxon. : Routledge, 2020.
Call Number
658.848 C855 2020
Location
Songkhla
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Digital and social media marketing : a results-driven approach / edited by Aleksej Heinze ... [et al.].
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.872 D574 2020
Location
Songkhla
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Entrepreneurship marketing : principles and practice of SME marketing / edited by Sonny Nwankwo and Ayantunji Gbadamosi.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.8 E61 2020
Location
Songkhla
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